NESCAFÉ: The Official Cuppa Partner of R U OK?
In the time it takes to share a cuppa, you might start a conversation that could change a life. The next time you're enjoying a cup of NESCAFÉ, take a moment to ask, "are you OK?" It's a simple question, but it could make all the difference.
Brewing Conversations Together
NESCAFÉ has partnered with R U OK? as their official cuppa partner. This partnership aims to inspire people to use everyday moments over a cup of NESCAFÉ coffee to start a conversation that could make a difference.
Through the simple act of asking, "are you OK?", NESCAFÉ and R U OK? aspire to transform these coffee moments into valuable opportunities for genuine and meaningful discussions. By taking advantage of these ordinary encounters, individuals can make a difference in someone's life.
Through the simple act of asking, "are you OK?", NESCAFÉ and R U OK? aspire to transform these coffee moments into valuable opportunities for genuine and meaningful discussions. By taking advantage of these ordinary encounters, individuals can make a difference in someone's life.
Who is R U OK?
R U OK? is a national suicide prevention charity and registered public health promotion that encourages people to stay connected and have conversations that can help others through difficult times.
Their work focuses on building the motivation, confidence and skills of the help-giver – the person who can have a meaningful conversation with someone who is struggling with life.
R U OK? contributes to suicide prevention efforts by encouraging people to invest more time in their personal relationships and building the capacity of informal support networks – friends, family and colleagues - to be alert to those around them, have a conversation if they identify signs of distress or difficulty and connect someone to appropriate support, long before they're in crisis.
Visit ruok.org.au for more information and resources.
Their work focuses on building the motivation, confidence and skills of the help-giver – the person who can have a meaningful conversation with someone who is struggling with life.
R U OK? contributes to suicide prevention efforts by encouraging people to invest more time in their personal relationships and building the capacity of informal support networks – friends, family and colleagues - to be alert to those around them, have a conversation if they identify signs of distress or difficulty and connect someone to appropriate support, long before they're in crisis.
Visit ruok.org.au for more information and resources.
Our Role as the Official Cuppa Partner
As the official cuppa partner, NESCAFÉ aims to help break down key barriers to initiating a mental health conversation: being uncertain of when the right time to ask and the right way to ask is.
Every day thousands of Australians are connecting with their loved ones over a cup of NESCAFÉ coffee. It is within these moments that NESCAFÉ, in collaboration with R U OK?, seeks to ignite a spark of inspiration, encouraging individuals to utilise this time to initiate conversations that have the potential to create a meaningful impact. By simply asking, "are you OK?", we can open the door to vital discussions.
Every day thousands of Australians are connecting with their loved ones over a cup of NESCAFÉ coffee. It is within these moments that NESCAFÉ, in collaboration with R U OK?, seeks to ignite a spark of inspiration, encouraging individuals to utilise this time to initiate conversations that have the potential to create a meaningful impact. By simply asking, "are you OK?", we can open the door to vital discussions.
Our R U OK? Journey So Far
The Conversation Convoy
NESCAFÉ has been the sponsor and coffee provider of the R U OK? Conversation Convoy. This initiative travels to regional communities, emphasizing the role each individual plays in supporting their loved ones and providing an opportunity for meaningful conversations over a cup of NESCAFÉ coffee.
Visit ruok.org.au/conversation-convoy for more details on this extraordinary initiative that we are proudly supporting.
Promoting Conversations Any Day with a Limited-Edition Nescafé Mixes Pack
To celebrate the partnership, a limited-edition Nescafé Cappuccino Pack has been created to encourage people to prioritise these coffee moments as opportunities for connection and genuine conversations over a cuppa. By fostering a culture of openness and empathy, NESCAFÉ believes that these daily rituals can play a significant role in promoting mental well-being and strengthening relationships.
The packs feature a dedicated back panel that guides Aussies through to the R U OK? Website, where they can find free information and guidance on how to have supportive conversations.
So, the next time you gather with loved ones over a cup of NESCAFÉ coffee, remember the potential that lies within these moments. Take the opportunity to ask, listen, and support one another. Together, we can create a world where coffee not only brings people together but also serves as a catalyst for positive mental health conversations.
To celebrate the partnership, a limited-edition Nescafé Cappuccino Pack has been created to encourage people to prioritise these coffee moments as opportunities for connection and genuine conversations over a cuppa. By fostering a culture of openness and empathy, NESCAFÉ believes that these daily rituals can play a significant role in promoting mental well-being and strengthening relationships.
The packs feature a dedicated back panel that guides Aussies through to the R U OK? Website, where they can find free information and guidance on how to have supportive conversations.
So, the next time you gather with loved ones over a cup of NESCAFÉ coffee, remember the potential that lies within these moments. Take the opportunity to ask, listen, and support one another. Together, we can create a world where coffee not only brings people together but also serves as a catalyst for positive mental health conversations.
Promoting Conversations in the Workplace with a Limited-Edition Tin
Whether it’s in the office kitchen, staff breakroom, or work site, Nestlé Professional has a long legacy of bringing Aussies together over a cup of Nescafé Blend 43 coffee. So to celebrate the start of the partnership with R U OK? Nestlé Professional has released a limited-edition 1kg tin of Nescafé Blend 43. Made in Gympie, Queensland, the new tin design acts as a reminder and to prompt important conversations in the workplace whilst sharing a cuppa together.
The tins feature a dedicated back panel that guides Aussies through to the R U OK? Website, where they can find free information and guidance on how to have supportive conversations.
Visit nestleprofessional.com.au/nescafe-ruok-2024 for more information on the limited edition tin.
Whether it’s in the office kitchen, staff breakroom, or work site, Nestlé Professional has a long legacy of bringing Aussies together over a cup of Nescafé Blend 43 coffee. So to celebrate the start of the partnership with R U OK? Nestlé Professional has released a limited-edition 1kg tin of Nescafé Blend 43. Made in Gympie, Queensland, the new tin design acts as a reminder and to prompt important conversations in the workplace whilst sharing a cuppa together.
The tins feature a dedicated back panel that guides Aussies through to the R U OK? Website, where they can find free information and guidance on how to have supportive conversations.
Visit nestleprofessional.com.au/nescafe-ruok-2024 for more information on the limited edition tin.
