More and more of us want to know where our cup of coffee comes from, how it's manufactured and the impact it has on our planet. Which is why we are excited to be able to share our NESCAFÉ GOLD BLEND Origins journey with you.
And we're working with a number of partners along the way. So wherever you see these symbols, you know that our carbon footprint has been checked, measured and certified by the global climate consultancy, Carbon Trust.
We conducted a Life Cycle Assessment to measure our carbon footprint and this is where our reduction journey has started. Since 2018, we've been measruing and working to use our coffee beans more efficiently, whilst keeping the taste you love.
It'll be challenging but we're fully committed to further reductions in the coming years. For example, we aim to increase recycled materials as well as work on more planned actions.