This helps NESCAFÉ to work closely with farmer groups to get their perspective, understand their challenges and work to develop practical solutions to help create sustainable and regenerative benefits that aim to improve livelihoods, and natural resources.
Our data identified which varieties were working with a 93% survival rate and 50% rise in productivity. Afterwards, NESCAFÉ’s team managers provided field training and more investment in farm labour. Afterall, it takes good data and good conversations to make a lasting positive impact.
NESCAFÉ helped by providing 9 million plantlets to over 14,000 farmers to increase yields, provided training in agricultural practices like intercropping, and taught financial literacy and record keeping.
By 2020, 89% of Vietnamese farmers part of the NESCAFÉ field programme kept financial records which proved to be beneficial. With better records and better yielding plantlets, farmers invested in their fields and increased productivity with smarter irrigation management and crop diversification leading to higher incomes. It’s amazing how getting organised can make a difference.