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DISCOVER

Coffee Experience

To fully appreciate something, you’ve got to understand it. Coffee can be quite complex, but it’s easy to get your head around the basics. Once you do, you’ll enjoy it even more.

COFFEE EXPERTISE

Understanding coffee is to enjoy it even more

  • FROM BEAN TO CUP

    Before becoming a part of your daily ritual, coffee is carefully farmed and delicately roasted. There are different kinds of coffee and different ways to roast them, each of which results in a unique taste and distinct flavour.

  • READY TO ROAST

    READY TO ROAST

    Raw, green beans need to be roasted before they can make a cup of coffee. During roasting, the coffee beans expand and change colour. They turn to yellow as they absorb heat; brown as they lose water content; and darker still as they secrete their oils. The longer they roast, the darker they become and the more flavour they release.

  • MIX IT UP

    Coffee blends are created when you combine different types of beans or flavours. You can roast coffee beans with flavours like vanilla or hazelnut, or add flavours during the brew.

Match your moment

Whatever you’re in the mood for, we’ve got a coffee for that. You make your moment, we make the coffee. Find the coffee to match your moment.

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Match your moment

Whatever you’re in the mood for, we’ve got a coffee for that. You make your moment, we make the coffee. Find the coffee to match your moment.

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GROWN RESPECTFULLY

Coffee Grown Respectfully Tastes Better

Improving livelihoods   |   Better prospects for farmers   |   Protecting the environment

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