main content
Hands holding soil
The World

Regenerative agriculture and NESCAFÉ coffee

If beans could talk

Grey recycled paper background image

Regenerative Agriculture and NESCAFÉ Coffee

Before your delicious cup of NESCAFÉ was brewed from freshly roasted beans, it was a basket of raw green beans from cherries plucked from a tree halfway across the world. Every day, tons of green beans arrive at a NESCAFÉ roasting facility, and every bean has its own story to tell. NESCAFÉ wants to make sure that story is all about sustainability because if beans could talk, we would want to hear everything they had to say.

Man wearing hat working in a coffee farm
Coffee that doesn’t just taste good it wants to do good

NESCAFÉ in Europe is 100% responsibly sourced coffee, supporting coffee farmers to improve their lands and livelihood. Responsibly sourced coffee is traceable to the group of farms where it was grown and is produced in accordance with sustainability standards that have been validated as equivalent to our Responsible Sourcing Standard. Traceability and compliance are verified by independent organizations, such as 4C Services, the Rainforest Alliance and Fairtrade, which deploy accredited local auditors to assess a range of factors, including social, environmental, economic and health and safety conditions at farm.

Planting young coffee plants
Why is soil health important? - The future of coffee is beneath our feet

When it comes to growing coffee, it’s all about the soil. Healthy soil not only helps make farms more productive it helps to make them more sustainable. Healthy soil can capture carbon, requires less fertilizer, and is more resistant to the impacts of climate change. NESCAFÉ helps several thousands of farmers improve the health of the soil with regenerative agriculture.

Trees providing shade to coffee plants
Variety Makes The Farm Go Round

It takes more than just coffee trees to grow good coffee. Promoting biodiversity is vital for healthy soil. In Thailand and Indonesia, coffee farmers plant betel nuts, peppers, chillies, and avocados. A greater variety of trees attracts a greater number of insects that pollinate fields and support local wildlife. More shade means less need for herbicides and more leaves when shed, enrich the soil’s organic matter.

Trees reduce carbon emissions, control soil erosion, recycle nutrients and protect watersheds. More crops mean more products to sell or feed local families and it all goes back to the farmers we work with, all thanks to biodiversity.

Grey recycled paper quote background image

"NESCAFÉ in Europe is 100% responsibly sourced coffee, supporting coffee farmers to improve their lands and livelihood."

Hand holding a green coffee cherry
A cup of coffee can change everything

It might sound a bit farfetched, but efforts to source responsibly and deforestation-free, increase biodiversity, and improve soil health through regenerative agriculture helps make NESCAFÉ a force for positive change. We aim that in the future, every green coffee bean delivered to our factory can trace its origin to a responsible group of farms.

Now, when you enjoy a NESCAFÉ, you can feel even better knowing that your cup of coffee is supporting the coffee world a little better.

Mugs with different kinds of coffee
The Future of Coffee

More than 23,000 cups of coffee are drunk every second, but with so many of us enjoying it, we need to be careful not to be left with empty cups.

Climate change, crop diseases, water shortage and people leaving farms for cities, all threaten the future of coffee. If we want to keep drinking it, we need to plan. That's why in 2010 we setup the NESCAFÉ Plan.

Recycled paper white background image

The World

Most Read

Coffee cherries on a branch

Plants that helps farmers grow

Discover how we help coffee farmers by distributing plantlets that can resist the effects of climate change while reducing carbon emissions.

Discover more
Make your world
Make your world logo

A small cup of coffee has the power to make your world a better place.