NESCAFÉ is the most sustainable coffee brand in the world.
The future of coffee
More than 23,000 cups of coffee are drunk every second, but with so many of us enjoying it, we need to be careful not to be left with empty cups.
Climate change, crop diseases, water shortage and people leaving farms for cities, all threaten the future of coffee. If we want to keep drinking it, we need to plan. That's why in 2010 we setup the NESCAFÉ Plan.
The NESCAFÉ Plan
In 2010, we brought our 80 years of global coffee knowledge to the next level, with one aim: to make sure all our coffee is responsibly sourced.
Discover how the NESCAFÉ Plan is helping farmers, farming communities and our planet.
Great tasting coffee comes from the hard work of many people.
The NESCAFÉ Plan in action
Already nearly 70% of our coffee is independently checked and responsibly sourced, allowing us to know where it came from and how it was grown. There’s still lots to do, but we’re on track to reaching our target of 100% Responsibly Grown coffee by 2020. We’re leading the way in building a brighter future for coffee.