The NESCAFÉ Story
Great Coffee Since 1938
A Nestlé coffee specialist was on a mission to create a delicious cup of coffee by just adding water. In 1938 it happened.
This 1930s Swiss newspaper ad spoke to the speed and ease of making NESCAFÉ. And it caught on. NESCAFÉ was an instant success.
The Founding Factory
Our factory in Orbe, Switzerland from 1959. This factory has been with us from the start.
A Classier Container
In 1961, we launched our very first glass jar in Japan. It was a huge success and helped position NESCAFÉ as a premium product.