The jar that never dies
If your NESCAFÉ jar could speak, what could it tell you about its previous life? It might have once been a jam jar, or a bottle of fizzy drink… or even another jar of NESCAFÉ!
We’re proud to sell our coffee in glass because it can be recycled endlessly without any loss of purity or quality. And the arguments for glass get even better when you look at the facts – over a ton of natural resources can be saved with every ton of glass we recycle. When it comes to making our jars, 670 kg of CO2 is saved for every tonne of recycled glass used (EU average).*
The people who make our jars love recycling, too. It helps them save on their energy bills; they don’t have to buy as many raw materials, and using old glass extends the life of their glass-making furnaces.
So when you’ve finished enjoying your jar of NESCAFÉ, you know what to do. Pop it in the right recycling bin. Maybe you’ll see it again someday!
* Fédération Européenne du Verre d’Emballage, Brussels (FEVE) figure.
Enjoy more stories of Respect
Radical tree renovation!
Sometimes the advice our experts give looks pretty severe. But African growers trust us with their livelihoods, and extreme techniques pay off with bigger crops.
Kenyan women farmers mean business
Life as a woman coffee farmer can be pretty tough in Kenya, but better business skills give them more control of their crops and enable them to earn more cash for their coffee beans.
We’re steaming ahead
Our efficient factories burn waste coffee grounds to make the steam to make our granules. Whenever you make a cup of NESCAFÉ, enjoy it knowing we’ve reduced our carbon emissions by half over the last ten years.
Recycling made easier
Our new sachets are easier to recycle, and keep your coffee just as fresh as before.
Enjoy more at 80ºC
Did you know that 100% NESCAFÉ flavour doesn’t need 100ºC boiling water? And if you use less heat, you’ll save a whole lot of energy too.